BLOGS

Business, sports, school, travel, and entertainment will return in this new year,- butnothing will ?return to normal? any time soon.What will be different, and why? Nobody can conclusively answer those questions, butthe evidence is overwhelming that nothing is going...

By The Book? We?ve all heard the expression, but how many have thought deeply about its meaning or applications? When somebody goes ?by-the-book,? which book are they referring to, and who wrote it? Maybe it is just a ?figure of speech,? but its implications can be...

The story goes that two boys had been friends since high school.  They went on to be college dropouts together.  However, they eventually gained considerable exposure to the computer world while working on game software together on the night shift at Atari....

By now, if you haven't already,-- you should be thinking about hiring for this summer. When you do, consider my innovative system of getting the best injection of exactly the right employees for your company. My technique of "group interviews" minimizes your need for...

An ongoing positive attitude is the necessary first ingredient for a recipe of success in business, as well as in your personal life. I have lived my life with that driving passion, but I find many others professing the same without practicing the mindset. People need...

Appealing to Millennials Most Millennials tend to ignore certain social media that does not fit their current lifestyle and/or purchasing priorities. There are forecasts that YouTube?s net U.S. video ad revenues will hit nearly $2.6 billion in 2017, accounting for 20%...

  A recent social media survey showed that an average of 33% of Millennials (those born between 1980 ? 2000) have increased their time spent on Facebook over the last year.  Less that 24% said they decreased their time. Predictions can be inferred from that...

Just when the marketing experts believe they have nailed down the ideal types of ads and content that perform best on a particular social network, --the user base often shifts? This can require rethinking content strategies. Smart marketers must anticipate social...

We all know the problems, but we spend way too much time talking about them and not enough about how to solve them.  Smart businessmen talk solutions. Know what's wrong, and learn to fix it.  Use every available moment to find a better way, a cheaper way, or...

In business, whatever "needs" to be done should be finished NOW.  Success will not wait for you, so you must be ready whenever opportunity crosses your path.  You will never know what might have been missed by even a slight delay in action. Consider what...

Now is the time to make plans, adjustments, and goals for 2017.  These must be specific in nature, and be the result of assessments of last year's results (or lack thereof).  It is often helpful if you include someone close to your business for...